MAISON MORÈ has been part of Italian Style for 30 years, producing surprising new creations and successful ideas that have set new trends.
We started out with GIMI'S, a collection of elegant children's clothes produced by Isabella Morè in 1981.It was not long before the mothers of those children were demanding elegant clothes for themselves.
Our first collection of bridalwear, special occasion wear and eveningwear was presented at the CARIGNANO Theatre in Turin during the PREMIO MODA TORINO (Turin Fashion Prize) in 1985 and the new ISABELLA MORÈ label was born.Isabella still plays a very active role in fashion but it is her daughter, Emma, who has carried the label forward professionally, marrying experience with youthful flair.
Having shared her mother's work experiences since she was a small child, Emma joined the Company in 1993 and soon discovered she had fashion in the blood.
The collections are now presented in a luxurious atelier, a splendidly converted former cinema that opened in 1999:
ISABELLA MORÈ: a collection of bridal gowns for the bride who wants to be noticed: dresses are embellished with lace and fine embroidery hand stitched by the Maison to its own exclusive designs.
EMMA B:  totally simple, elegant wedding dresses.
Both wedding collections are pure silk because every wedding dress should be as special as the bride who wears it.
LA CERIMONIA: a collection for wedding guests, the mother of the bride, witnesses, sisters and also for special occasions: wedding anniversaries, award ceremonies, birthdays etc.
L.E. PROJECT: The newest MAISON MORÈ collection of classy, vibrant cocktail dresses for the elegant, dynamic younger woman.
A new luxury brand 100% made in Italy. The key to the success of our small, originally homespun business has been the decision to keep all production and design in-house within an environment open to change and new ideas and in which enormous technical and creative skills can be exploited and further developed.
Thirty years in the business has given us an instinctive understanding of our world: products must be able to stand up to the challenges posed by a market that is changing along with lifestyles.
This was the basis for our decision to move our business forward internationally, offering an innovative, high-design product that exploits our professional experience and expertise by:Planning a good marketing strategy, working to understand ourselves and our target market;
Creating competitive high-quality products for sale;
Designing collections that are competitive in terms of quality and price;
Creating avant-garde products that are trend leaders rather than followers;
Anticipating clients' needs and expectations;
Identifying ourselves strongly with the Made in Italy brand, focusing on quality and exclusivity, the main features of all MAISON MORÈ garments.
To conclude:
-QUALITY in the selection of materials, cut and finish;
-FLEXIBILITY in both made-to-measure and ready-to-wear, at all times focusing on the client's requirements;
-SPEED of delivery, especially in restocking (even of single garments).
These are often the three main weaknesses of companies that manufacture abroad.  For Maison Morè they are its main strengths.